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Mind Your Business

Mind Your Business

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Want to start your own business, but not sure where to begin?

Mind Your Business is the ONLY book that teaches you everything you need to know about how to build a successful business from scratch. From developing your brand to designing products to identifying your legal and tax needs, this comprehensive guide will take you through every step of the process and help you create a unique and customized roadmap for your business. Mind Your Business is for aspiring entrepreneurs who are driven, ambitious, creative, and determined to build a business and life they love.

Author Ilana Griffo shares the formula that turned her creative hobby into a 
six-figure design studio. From initial planning to long-term business strategy, Mind Your Business includes:

   • Insider tips from successful entrepreneurs
   • Advice to identify your ideal market and customer
   • Legal guidelines to protect your ass(ets)
   • Budget and forecast tools
   • How to avoid the pitfalls that doom most startups
   • Guidance on how to scale and grow
   • Suggestions on how to dominate online platforms
   • Tips to beat your competitors with SEO and social media

Mind Your Business
 puts you in the driver’s seat. It will help you navigate the journey of starting your first business and take your ambitions and ideas from wishful thinking to successful reality.


About the Author

Ilana Griffo is a best-selling author, and illustrator. Her personality and work process can be described as fast-paced and bursting with creative energy.

Ilana launched her business as a side hustle, first designing a stationery line, Sugar & Type which included hand-drawn cards and the Rule the World Planner, a weekly planner designed for creative go-getters. After leaving her full-time job as an art director in 2015, she quickly grew her side hustle into a six-figure design studio. Her work has been featured on Buzzfeed™ and in various print publications. Ilana is approachable, honest, and sassy; she understands the challenges creative business owners face and is passionate about helping them to achieve their goals and reach their professional dreams.

In addition to serving her own clients, Ilana has served as a Program Director for the upstate New York chapter of AIGA (the American Institute of Graphic Arts) and embraces opportunities to connect with fellow creatives in person and through social media. She teaches workshops throughout upstate New York and has taught as an adjunct instructor at the Rochester Institute of Technology.

Ilana balances sass with sweet; she strongly believes in eating dessert first and always. She lives in Rochester, New York with her bike enthusiast husband, Gregg, son Heath, daughter Zoie, and their two (big) fur babies.


Format: Paperback
Page Count: 200
Trim Size: 6 x 9
ISBN: 978-1944515720

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